Email marketing is one of the most effective ways to create a sustainable business. It allows you to maximize your company's most valuable resource?your past customers.
Email marketing is one of the most effective ways to create a sustainable business. It allows you to maximize your company's most valuable resource—your past customers.
It is up to 4x easier to sell to a past customer than to close a new customer. If you aren't leveraging your existing customer relationships, selling to them again and again, you are neglecting a giant resume stream.
In fact, an email list can be a profitable business in and of itself. Build an email list of fans of your brand, and you have a valuable asset to leverage into partnerships, affiliate relationships, and more.
Email sequences can even be automated—new customers get a curated sequence of follow-up emails that generate repeat business while you sleep.
I craft concise, pithy emails that get opened and engage customers. These include:
Free
Free
$200
Free
Free
